WHAT IS PROJECT BIDDING?
Project bidding is the process of submitting proposals to RFP’s in order to supplement a company as a support element for a specified period of time. In project bidding, you need sales to build strong prospect pipelines deep enough so that your agency can win new bid contracts and move seamlessly without interruption from project to project. You need projects to grow your business.
“First impressions are forever, so are reputations” - Paul Claxton, CEO
What does that statement mean? It means that if you make a bad first impression then your reputation will follow suit. There is no recovery from a bad first impression when prospects have so many choices to choose from other than you. In the world of project bidding, it is not uncommon to get blacklisted from a prospect if you make grave mistakes. We make sure to help put your best foot forward.
Image Management Considerations for a Proposal: Profile, Align, Position and Present
Profile: We profile your client so that the proposal is built to the perspective of the viewer. Each viewer will have subjective input. It is important that the proposal is written so that it is neutral enough to satisfy the ideals and motivations of everyone reviewing.
Align: We work with you to align the proposal to the market of the client.
Position: We help you position yourself so that you are playing to your strengths; this will vary from project to project.
Present: We build the proposal into a template that you can use over and over again. Then we present the proposal for you in such a way that that it immediately and specifically addresses their highest priorities of concern. We have found that this creates maximum impact a great first impression.
Characteristics of An Effective Bid Proposal: WIIFM (What’s In It For Me) and RFP Alignment
- State the issue
- Solution alignment
- Competitor differentiation
- Timeline and deliverables
- Costs justification
- Close and thank you
What We Do For You: We conduct project bidding by selling your solutions to the market, and helping “win” you new bid contracts. Conducting project bidding and delivering effective proposals, are a huge investment in time. However when done correctly, many times you can win new projects which will have a direct impact your revenue growth.
Create a proposal library with different templates for future usage.
Populate your library with past RFP responses
We manage the leads, build and nurture contacts, and conduct call-backs to drive the proposal to close.
We size the opportunity in terms of its feasible nature and the winnability of the opportunity.
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Project bidding in sales is all about creating leverage, and parlaying what you have to gain the competitive advantage and win. We determine whether the proposal can be used in conjunction with other project bids
Part of project bidding involves conducting copious amounts of research upfront. We conduct the research to determine who will be the best prospects to pursue for your organization. We build the proposal for you so that it is aligned with the client’s RFP to the letter. An effective proposal should throughout cover the benefits, advantages and features that the client will enjoy by working with your organization. An effective proposal will also have something that the prospect cannot receive from anyone else, therefore creating enticement and incentive; this falls in line with competitor differentiation.
Our Project Bidding Solutions: Bid Proposals, RFP Analysis, Contract bidding